Differentiate Your Practice
If you want to set your practice apart to compete on value, not price, then you must deliver a 9-Star Patient Experience. This is the 2nd Momentum Driver on your Practice Flywheel.
Delivering a Ritz-Carlton or Nordstorm type experience is the guaranteed way to absolutely dominate your market for implants or cosmetic dentistry by becoming the go-to destination in your city.
Why It’s Important
It’s how you’ll become the go-to practice in your city
From the hotel industry (think Ritz-Carlton), through retail stores (think Zappos, Nordstrom), to family entertainment (think Disney) the one thing that separates the top 1% from everybody else is the experience delivered to the customer.
What’s A 9-Star Experience?
This is an intentionally developed experience designed to transform every interaction between your practice and its patients into Moments of Magic that wow and enchant your patients.
From the time they interact with your digital assets online right up to the time they leave your office all the way to in-between visits…
Delivering an out-of-this-world patients experience is how you set your practice apart from every other dental office in your market. It’s how you can charge any fees you want without fear of loosing patients through sticker shock.
Deliver Moments of Magic Every Time
The challenge for most practices that desire to deliver an amazing experience to their patients is not knowing what to do.
That is why we wrote The 9-Star Patient Experience Moments of Magic Playbook.…
To give you the exact plays you must deploy to give your patients an experience that will get them accepting treatment, referring their folks your way and staying with you for a lifetime.
Build The 9 Patient Experience Drivers
In order to build and deploy the 9-Star Patient Experience, you’ll need a foundation that’s built on an Awesome Practice Culture.
This means you must have:
- A Compelling Benefit Statement crafted
- Your Service Purpose clarified
- Your Service Values developed
Once you have the foundation in place you must build up and deploy the 9 Momentum Drivers that will power your patient experience flywheel.
Once the team buys into the vision for an awesome patient experience the next step is to decide on WHAT interactions to turn into Moments of Magic.
Start Creating Momentum For Your Growth Right NOW!
The practice that will take hold of the Flywheel Framework like Amazon did will monopolize new patient flow in your market.